What do you think about the social media? It is the use of information for social reasons. In simple term, it is network building. There is no need to have an informative piece of information. It is just needed to make a statement and then propagate that statement to as many people as necessary. This information needs to reach out to many people who are receptive to the kind of information that is being propagated. Hence social media has nothing to do with providing up to date information as it is with establishing linkages among people from all over the world. Social media is very from the normal media. How is it, do you ask? Well simply put, media is a way of transferring information on issues of importance. Normal media are static, in that it is just used to convey information without the possibility of being able to respond back to or provide feedback for that particular information. It is moving in just one direction. There is a need for input from the recipient of the information. However, on the other hand, Social media allows one to respond to the given information in a way that the information is directly affected by it.
Take the example of the internet and social media. It is important to note that by definition of the Web 2.0, a website can basically provide information for review, utilization and propagation. That may be the whole extent to which the basic website functions. However, when one applies social media techniques to the website, the website is then able to take in feedback and input from the user and use that input in various ways. It can be used as feedback that is simply display for further review by other viewers. It can contribute to the statistics and diverse web analytics.
The social media aspect of a website can also lead a website to from networking linkages among people around the world. Look around you and see the impact that Facebook has had on the world of the internet. The website that is Facebook has made it possible to befriend people who are separated thousands of miles across. Facebook also allows for polling activities where the popularity of an individual can be gauged as well as amplified. Facebook is a tool of social exploitation. Social media have garnered a lot of attention and more so from politicians wishing to influence the general public.
Purpose of social media:
Social media has one noble purpose. It can be used to raise awareness on a certain issues that affect society. That issue may be considered taboo to be discussed in public, but on the web, it can be brought into the limelight. Social media has the ability to reach out to many people who need to know about the issue and who are in a position to contribute to either the further awareness or resolution of the issue at hand. Social media will continue to be a growing field on the internet because there will always exist the need to be social in some way or the other.
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