Every business aims to succeed and get high profits. But before a business or a person achieves success one has to strive and face the challenges that get in their way to success. And one of the common challenges that every company come across when in a business is competition. Every entrepreneur or business owner wants to be on the top, to stand out among the crowd and promote clientele. However, not all of them are brave enough to take their business on a higher level instead many businesses still opt to do the traditional method of promoting their business. As a result, most of these businesses lost the opportunity to acquire more customers and increase sales. Success taste sweeter to those who took bolder decisions in trying new strategies in promoting their business