It should be a simple idea. People are enticed by appealing things. But some bloggers seem to dismiss that. They reason that the content of their blog is more essential than the layout. Well, they’re incorrect. The most enlightening blog in the world will not be effective if it is incomprehensible. Here are five reasons to take a second look at your blog.
1. Readability – To begin with, no one will stay ten seconds on your blog if they can’t read it. Is the text more or less the same colour as the background? Do ads muddle up, cover up, break up, or drift over your posts? You have a four second window of opportunity to grab a reader and pull them in. You’ll miss it if your site looks like it was planned by a first grader.
2. Lure– This goes right along with readability. Does your site look agreeable? No, don’t tell me who’s arranged it, just look at it. Is it appealing? Do the colours run together? Is the scheme set up in an eye-catching way? Do the photographs have borders? Are they the identical size? Do you have photographs? Are you uninterested just looking at the mass of words sitting on your screen? Add some glamor! Spice it up. Don’t go overboard, but colour and pictures are a great addition.
3. Accessibility– Can readers navigate on your site? Make sure you use all the widgets you need to make it easy to traverse your blog. You don’t want readers getting provoked and exiting, so make sure your blog is intuitive and doesn’t take a long time to figure out.
4. Flow – Speaking of the idea of ease of use; does your site flow? Does it obviously progress from one post to another, or is it a jerky mess? Let the reader’s eye move organically, and avoid cutting up your site into little lumps of distraction. The less preoccupied readers are, the more they’ll read.
5. Clarity – Okay, at first this appears almost the same as number one, but it’s not. Past just the look of the text- the colour mixture can a reader comprehend what you’re saying? Is your grammar precise? Are you writing in correct English? Do you get your point across without beating around the bush or using words that necessitate a dictionary? Remember, most readers have a reading level of approximately fifth grade. So unless your audience is only the well-educated, keep it unpretentious.
It really isn’t that difficult. Think about what you seek in a site. What are you partial to and what do you hate? Go from there. Clarity and flow are key. Just keep it simple and there shouldn’t be a problem. And remember not to devote so much time to the looks that you forget to write!