Optimizing Your Website in 6 Simple Steps

SeoIf you’ve got a website, chances are you want people to see it. Whether it’s a business site or a personal blog, optimizing your site is a good way to attract readers. Nobody likes going to sites that are hard to navigate or take forever to load. Making your site visually pleasing and easy to navigate will help to keep people coming back. There are some tips to help tune up your website and ensure its appeal.

Update Regularly
The scripts and plug-ins used in website formatting change often. Software evolves rapidly and keeping up with your updates is very important. If you fail to properly update and you fall behind, this could not only affect the functionality of your website but its security as well. The last thing you want is for your website to be hacked or simply fail to work.

Keep it Fresh
Your homepage or landing page is the first thing people will see when visiting your website. Keeping the content on this page fresh should be your top priority. Try decorating it for the seasons or promoting monthly offers. Seeing an up-to-date, fresh home page will improve the impression of your entire site.

How Many Clicks Does it Take…
Track the number of clicks it takes to make a transaction on your website. People like to shop online because it’s easy. They don’t want to have to search for what they’re looking for or to click through several pages to get to where they’re going. Streamline navigation on your page to ensure ease of transaction.

Dress it Up
Make your site visually pleasing. Add great graphics and pictures to compliment the layout of your site. If it doesn’t look like it’s been put together well, people will notice. Also, make sure you’re consistent. Don’t use a different font for every page or a new color combination. Give your page a signature look and stick with it.

Simple is Better
When it comes to URLs, simple is most certainly better. If someone is searching for Mickey Mouse potholders, it would make sense that mickeymousepotholders.com will be at the top of their search; however, if they’re looking for coffee mugs, how likely are they to find buymystuff.com in their search results? Always make sure your URL is simple and pertains to the product or service offered.

Better Safe than Sorry
When it comes to your website, imagine what would happen if all that information was lost overnight. Would you be prepared? In the real world, servers and hard drives do crash, and information is lost. Make sure you regularly back up your data and information in case something happens. The last thing you want to do is have to rebuild your entire site from memory.

While some aspects of internet website development can be confusing, there are simple steps that will allow you to get the most out of your website. By following this guide, you will maintain a fresh, attractive, and easily navigated page that will keep people coming back.

Alex Solomon writes about finance, commerce, and employment verification

0 thoughts on “Optimizing Your Website in 6 Simple Steps”
  1. Great tips! This article is a perfect read for optimizing a site with a few simple steps. Even new bloggers- site owners can follow these tips and improve the overall quality of their site.

  2. Hi !
    Wow, you hit all the right notes on this blog post! It’s all there.As similarly again i’ll take your side. In such looking good creative. I love your blog. Great insights, content and inspiration.
    Thank you very-much for the “Very Very Valuable Information”.

  3. Theres also tons of site where you can back up your files just in case. But updating regulary is very important. If your a blogger and blog once a month you won’t get a lot of traffic because theres no new content, but if you blog at least once or twice a week(probably a little more) people will want to come back to the see the new content

  4. These tips is what I need for my blog. I have done some of them, and I will do the others in the next day.

  5. These are great tips. Optimizing a site is very important for a wider reach. Updating regularly with something gives the visitors something new to look for. All these tips can be of great help for the newbies.

  6. Excellent tips!This article is a perfect read for optimizing a site with a few simple steps. Even if you are not well prepare for the challenge of optimizing, that guide will lead you through. Thanks !

  7. The approach of this article takes the uncommon path of enlightening readers without forcing them to endure the usual sales drivel that accompanies most material. All I want is to be given the facts and then be allowed to form my own decision. Thank you for providing that opportunity.

  8. I’m impressed, I have to say. Really hardly ever do I encounter a blog that’s both educative and entertaining, and let me inform you, you might have hit the nail on the head. Your thought is excellent; the difficulty is something that not sufficient individuals are speaking intelligently about. I am very comfortable that I stumbled across this in my search for something relating to this.

  9. As a webmaster or site owner, your most important goal is to get people to visit your site. Hopefully, you have enough content on the site to keep them interested and sticking around for a bit as well. The author here provides several ideas or pointers to keep in mind when designing the site and optimizing it in order to better attract visitors.

    I think one of the most important points here is that you never want you’re to site to remain stagnant. This means that it needs to be updated and have content added regularly. Not to mention that if you are not keeping things fresh you have almost no chance for any kind of repeat visits.

    Another really important point made is the fact that you need to be tracking and monitoring your numbers. The author points out that you should track how many clicks it takes your average customer to make a purchase. That is certainly a good idea, but it does not go far enough. First, you want the number of clicks to be low. The more things a visitor must do in order to buy, the more likely they are to just leave. You also should track how many total visitors you have and how many actually order. These will give you a great idea about where and how to make specific changes and updates. Each change is tracked for effectiveness as well.

  10. Optimization is very important, these are some basics tips which are discussed here. Must keep all these points in mind.

  11. I personally loved you article, You shared such nice stuff for optimizing a website. Optimizing a website can do lot big things for anyone’s business like it can generate leads for post sales for your business and so on. Having a optimized website is a great thing in today’s era.

  12. You need in more than 6 steps to optimize website! Link-building, on-page seo work are the main components of optimization.

  13. i actually agree. the most important thing you should optimize is the load time. i switched to a theme called techmaish and that totally changed my site indexing. now my sites get indexed in just 20 minutes

  14. Wonderful post and really very informative. It is now quite important that a every business should have a website designed and marketing same on internet. SEO, social media etc. it has bright path for any business to enhance their sales online. Once again very nice post and I have subscribed your blog, hope you will post more good posts like this in near future. Thanks

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