Redesigning your website should be a matter of personal choice unless technology forces you to. Is it really time for you to redesign your website or should you redesign at all? You may argue that your website is great so why should redesign it. There is an old saying that goes that if it is not broken then why fixes it true but how do you decide when your blog or website is broken and need redesigning? For me i am never satisfied with my blog design i always believe that I can add something extra to it. You could argue that we should not redesign but instead we should rebrand.
When Is the Right Time to Redesign? This should be a matter of personal choice or unless circumstances arise that forces your hand on this. Technology as I have mentioned or it could be changes in your marketing strategy. One other reason could be that you get constructive feedback from your visitors and you know that the site is not performing because of the fact that the layout is not conducive to what you are trying to achieve. Take a look at some website you can see that it is design around the content or as we would say designed inside out.
One thing to bear in mind is that you should only redesign for a reason and not just for the sake of redesigning, it does not make any business sense to redesign your website because you see your friend does it or just to keep up with the other bloggers. It is okay to give your blog a makeover because of marketing trend or for better functionality. One good thing you could do before you start that make over process is to poll your visitors and asked for their opinion that way it will help to make a better decision and make the changes smoother.
If you run a website or blog for quite some time with the same design it could be high time you give it a makeover but you should try to keep some characteristic of the former site to make it easily recognizable to your readers. One such area could be the logo as this represents your brand. The last thing you want after a redesign is to lose your valuable readers and visitors. There are lots of benefits from redesigning your one such one is the attraction of new visitors which can become regulars and also it can keep you in line with your competitors. No what are your views? Is it time for a redesign or a rebrand? Remember it should be for a reason that is worth it, share your views.